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The rapidly evolving information and communication technology (ICT) sector has placed greater revenue & market opportunities for telecommunication operators (telcos) in recent years. Telecom operators are cannibalising the telecom revenues with over the top (OTT) services offerings, unified communication and collaboration (UCC) and nurturing customer relationships with value-added services. The operators are heading towards optimization, management, and selection of cloud services by strengthening their distribution network, customer care relationships, partnerships, and billing capabilities.
The demand for cloud based servicesis increasing owing to the emergence of high-speed fifth-generation networks, proliferation of smartphones, and social media penetration among the users. Hence, many telecom operators are focusing on mergers and acquisitions (M&A) as efficient business strategies. For instance, in April 2020, Verizon Communications Inc. acquired Blue Jeans Network, Inc. a provider of cloud-based video conferencing service and event platform headquartered in California, United States. The acquisition empowers Verizon to expand its cloud-based unified communication portfolio. Through this acquisition, customers will benefit from enterprise-grade video experience from BlueJeans on Verizon's high-performance networks.
Advances in digital and cloud capabilities would ensureto replace expensive hardware with simplified solutions, optimize shared resources, and increase flexibility, reliability, and drive innovation through software. The advances including cloud-native technologies such as network function virtualization (NFV) and software-defined networking (SDN) is likely to surge the market growth in the coming years. Moreover, high-speed fifth-generation wireless network are expected to fuel the market growth. However, regulatory concerns are likely to retard the market growth.
Key Market Driver -
Advances in Digital and Cloud Capabilities such as Software-Defined Networking (SDN), and Network Function Virtualization (NFV) to Augment the Market Growth
Key Market Restraint -
Regulatory Concerns are Likely to Restrict Market Growth.
The escalating spread of pandemic COVID-19 has positively impacted the telecom cloud industry. The entertainment industry is likely to traction the demand for telecom cloud services. The closures of movie theatres due to the lockdown have led the producers to launch their content on OTT platforms such as Netflix, Amazon prime video, and Hotstar among others. Similarly, the work from home (WFH) policies adopted by the employees has surged the demand for unified collaboration tools such as web conferencing, or video conferencing. As a result, increasing demands for over-the-top services, and unified communication solutions are likely to drive the market growth.
The major companies in the global telecom cloud market report include Verizon Communications Inc., CenturyLink, British Telecommunication PLC (BT), Telefonaktiebolaget LM Ericsson, Nokia Corporation, ZTE Corporation, NTT Communications Corporation, Singapore Telecommunications Ltd, VMware, Inc., and Orange Business Services among others.
North America is expected to emerge dominance in the global market during the forecast period. The United States is projected to hold a major market share across the region. Entrepreneurial dynamism, significant ICT spendings, and innovations are some of the factors that support market growth in the region. Asia Pacific is projected to exhibit a fascinating growth rate in the coming years. The presence of developing market economies such as India is likely to pose potential market opportunities in the near future. Significant ICT expenditures are likely to fuel market growth in the region. For instance, according to the PRS Legislative Research organization the union budget for India’s department of telecommunication is estimated to be USD 293.21 million in 2019-20.
Europe is anticipated to show significant growth during the forecast period. Roll out of 5G deployments, investments of network service providers, telecom regulatory policies are some of the factors that drive the market growth across the region. The Middle East and Africa is forecast to be a potential market for the telecom cloud providers. Many countries in the region are aiming towards digital transformation by driving smart city initiatives such as ‘Saudi Vision 2030’, and automation among others. These factors are likely to create lucrative market opportunities across the region. Latin America is estimated to represent a steady growth. The out-break of COVID-19 has hindered the ICT spendings of businesses across Latin America.
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