Aquarium Market Size, Share & Industry Analysis, By Material Type (Glass, Acrylic, and Plastic), By Application (Residential and Commercial), By Distribution Channel (Retail Outlets/Offline and E-commerce/Online), and Regional Forecast, 2024-2032

The global aquarium market size was valued at USD 3.79 billion in 2023. The market is projected to grow from USD 4 billion in 2025 to USD 6.21 billion by 2032, exhibiting a CAGR of 6.36% during the forecast period. North America dominated the aquarium market, with a market share of 38.33% in 2023.

An aquarium or a fish tank is a clear-sided tank or container that is designed to keep water and aquatic animals such as fish, invertebrates, aquatic reptiles, and others. Fish tanks are available in various sizes, such as small, mid-sized, and large. Moreover, these products are available in diversified shapes such as rectangular, round, square, triangular, and others, which results in attracting a large number of individuals and thereby resulting in enhancing the product demand. Furthermore, the rising number of aquariums through pet stores in developing and developed countries will further drive industry growth.

During the COVID-19 pandemic, the adoption of ornamental fish increased significantly, positively influencing the product demand. However, the industry also witnessed poor sales due to supply chain-related issues and quarantine measures, declining the product import and export globally. 

GLOBAL AQUARIUM MARKET SNAPSHOT

Market Size & Forecast:

• 2024 Market Size: USD 3.79 billion
• 2025 Market Size: USD 4.00 billion
• 2032 Forecast Market Size: USD 6.21 billion
• CAGR: 6.36% from 2024–2032

Market Share:

• North America led with a 38.33% share in 2023, driven by strong ornamental fish demand and home aquarium popularity, especially in the U.S.
• Glass tanks dominated with 59.41% share in 2023 due to strength, clarity, and cost-effectiveness; plastic tanks are growing due to affordability and design variety.
• Residential segment led in 2023 as consumers invested in stylish interiors; commercial use in hotels and offices is rising.
• Offline retail remains dominant for physical product inspection and customization, but e-commerce is growing with ease, variety, and discounts.

Key Country Highlights:

• U.S.: Largest ornamental fish consumer globally; aquarium market projected to reach USD 1.91 billion by 2032.
• China & India: Growing adoption of ornamental fish and commercial aquarium installations drive regional demand.
• Germany & U.K.: Smart aquariums and energy-efficient designs fuel European growth.
• Japan: High-tech aquarium culture and designer tanks support premium market.
• Brazil & South Africa: Growing awareness and accessibility of smart tanks via online platforms enhance market expansion.
• Middle East: Rising aquarium installations in luxury hospitality projects and homes support segment growth.

Aquarium Market Trends

Rapidly Evolving Social Media Marketing Trend to Fuel Market Growth

Social media marketing has become a crucial digital strategy for manufacturers to promote brands, products & services, generate leads, and enhance sales. Furthermore, social media is highly cost-effective as compared to traditional advertising methods, owing to which its growth amongst manufacturers is continuously growing. Social media platforms such as Facebook, Pinterest, Instagram, YouTube, and others are the key platforms adopted by manufacturers to advertise their products or services, build strong relationships, and connect with their target audience. In addition, the rising adoption of smartphones across the globe is one of the key factors encouraging manufacturers to adopt digital advertisement, increasing the global aquarium market share. For instance, in October 2023, according to the GSM Association, more than half (54%) of the global population, around 4.3 billion people, owned a smartphone.

• North America witnessed aquarium market growth from USD 1.32 Billion in 2022 to USD 1.38 Billion in 2023.

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Aquarium Market Growth Factors

Technological Advancements to Favor Market Expansion

Advancements in technology have made it easier to cultivate and maintain fish tanks. In addition, smart technology provides various benefits that increase the aquarium-keeping experience, from automatic feeding and remote monitoring to simplified customized and maintenance options. Furthermore, with the availability of remote monitoring technology, individuals can check the condition of the tank from anywhere in the world. Smartphone apps provide real-time data on temperature control, oxygen level, and pH levels, which allows individuals to make adjustments as needed. Moreover, the rising use of smart technology, such as customizable lighting, water-testing and monitoring, integration with voice assistant, and automatic feeding, positively influences the global aquarium market trends. Smart technology offers great visual effects and natural lighting conditions with adjustable customizable lighting schedules and color spectrums, which create the perfect ambiance for the fish tank. Smart technology also provides automated feeding systems that can be programmed to allow precise amounts of food at planned times. Thus, advancement at the technological level, along with the increasing use of smart technology, will further fuel the global aquarium market growth.

Growing Adoption of Ornamental Fish to Trigger Product Demand

Ornamental fish are used for display, decoration, or as pets. These fish are colorful and peculiar and are kept in fish tanks to decorate homes, offices, restaurants, hotels, and others. The rising adoption of ornamental fish such as goldfish, neon tetra, and fantail in developing and developed countries will further boost product demand. Furthermore, the rising interest of individuals in appealing and colorful ornamental fish to enhance the ambiance of homes and offices will further fuel the market growth. In addition, the rising awareness of ornamental fish has increased its imports in various countries. According to The Observatory of Economic Complexity (OEC), in 2022, the top importing countries of ornamental fish were the U.S., China, Germany, the U.K., and France. In addition, in 2022, ornamental fish was the world’s 3,297th most traded product (out of 4,648) globally. Thus, the increasing adoption of ornamental fish and the growing importation of it further boost the market growth.

RESTRAINING FACTORS

Strict Government Regulation Related to Aquatic Pets to Restrict Market Growth

The government restriction related to ornamental fish and fish tank manufacturing has resulted in declining product demand. For instance, in August 2023, the U.S. announced to ban import and export of tropical fish such as Banggai Cardinalfish, which is threatened by fish tanks. Furthermore, in India, the Environmental Ministry has planned to ban the sale and display of 158 species, and the ministry also appointed a full-time fisheries expert to check the health of the fish in the tank. Thus, strict government rules and the ban on some ornamental fishes impede the market growth.

Aquarium Market Segmentation Analysis

By Material Type Analysis

Easy Availability to Increase Demand for Glass Fish Tanks

Based on material type, the industry includes glass, acrylic, and plastic.

The glass segment dominated the global market share by 59.61% in 2024. The glass fish tank is strong enough to hold rocks and water. Glass containers are scratch-resistant, clear, cost-effective, easily available, and durable, owing to which its demand amongst individuals is growing and hence, boosting the growth of the market.

The plastic segment is anticipated to grow with a significant CAGR owing to beneficial product features such as lightweight, diversified shapes and sizes of plastic fish tanks, lower production cost, and easy availability.

• The glass segment is expected to hold a 59.41% share in 2023.

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By Application Analysis

Increasing Investment in Home Interiors to Increase Product Adoption across Residential Applications

Based on application, the market is divided into residential and commercial.

The residential segment dominates the global market. The rising investment of individuals in making house interiors more fashionable and lucrative, accelerating the product sales worldwide. In addition, the evolving lifestyle of individuals, improved technology, and easy availability of smart fish tanks are the factors boosting the segme-nt growth. The segment is expected to dominate the market share of 69.02% in 2025.

The commercial segment is expected to grow with a significant CAGR of 6.92% during the forecast period, owing to the rise in the installation of aquariums in hotels, restaurants, office places, and others. Furthermore, product availability in various shapes, sizes, colors, and others has further encouraged commercial places to keep fish tanks in offices.

By Distribution Channel Analysis

Increasing Number of Physical Distribution Platforms and Office Events and Meetings to Accelerate Product Sales through Retail Outlets

Based on distribution channels, the market is bifurcated into retail outlets/offline and e-commerce/online.

The retail outlets/offline segment leads the global market share owing to the convenience of purchasing and verifying the product and its quality physically. Furthermore, individuals can customize the product as per its needs and requirements from the sellers, fueling the segment's growth. The segment is expected to dominate the market share of 79.23% in 2025.

The e-commerce/online segment is expected to grow at a substantial CAGR of 7.15% during the forecast period. The ease of online shopping, along with the wide availability of products, price comparison features, high discounts on products, and others, are the factors encouraging individuals toward online shopping, which further boosts the segment's growth.

REGIONAL INSIGHTS

The study covers regional insights across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

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North America dominates the global market. The regional market value in 2024 was USD 1.44 billion, and in 2023, the market value led the region by USD 1.38 billion. Aquarium keeping is a famous hobby amongst North American consumers. According to The Center for Biological Diversity, about 2 billion live ornamental fish are traded across the globe, and the U.S. is the biggest consumer of ornamental fish, which directly increases the product demand region-wide. The U.S. market size is likely to hit USD 1.29 billion in 2025.

Asia Pacific is forecast to grow at the highest CAGR over the forecast timeframe owing to the rising commercial places such as restaurants, hotels, offices, and others in countries such as China, Singapore, Australia, and India. The region is expected to be the third-largest market with a value of USD 0.90 billion in 2025. Furthermore, the availability of customized options such as shape, size, and others for both residential and commercial places in the region is the major factor fueling the market growth. The market in China is likely to be USD 0.34 billion in 2025. Meanwhile, India is projected to reach USD 0.09 billion and Japan is expected to be USD 0.13 billion in 2025.

Europe is forecasted to grow with a significant CAGR in the coming years owing to the rising use of fish tanks in both residential and commercial settings. Rising disposable income, growing urbanization, rising working population of both men and women, and increasing interest in adopting pets are the primary factors boosting the market's growth. Europe is anticipated to account for the second-highest market size of USD 1.15 billion in 2025, exhibiting the second-fastest growing CAGR of 6.62% during the forecast period (2024-2032). The market in U.K. is anticipated to hit USD 0.17 billion in 2025, whereas Germany is likely to reach USD 0.15 billion and France is expected to be USD 0.25 billion in 2025.

South America and the Middle East & Africa have witnessed considerable growth owing to the rising product availability in both online and offline sales channels. South America is likely to be USD 0.25 billion in 2025 as the fourth-largest market. Furthermore, the rise in awareness regarding smart products and their benefits among individuals favors market expansion. The UAE market size is expected to hit USD 0.03 billion in 2025.

KEY INDUSTRY PLAYERS

Key Companies Adopt Innovative Strategies to Gain Competitive Advantage

The aquarium market is highly competitive with prominent companies, such as EHEIM GmbH & Co. KG., Aqua Design Amano Co., Ltd., Tropical Marine Centre (TMC), and others, are focusing on technological innovations, partnerships, and market expansions to gain a strong foothold in the market. The key market players are also focusing on their promotion and marketing strategies to create strong brand awareness.

List of Top Aquarium Companies:

• EHEIM GmbH & Co. KG. (Germany)
• Aqua Design Amano Co., Ltd. (Japan)
• Tropical Marine Centre (TMC) (U.K.)
• Sensen Group Co., Ltd. (China)
• TSUNAMI AQUARIUMS (U.S.)
• Spectrum Brands, Inc. (U.S.)
• UWEL Aquarium AG & Co. KG. (Germany)
• Guangzhou Akaida Aquarium Co., Ltd. (China)
• Aquarium Design India (India)
• JUWEL Aquarium AG & Co. KG. (Germany)

KEY INDUSTRY DEVELOPMENTS:

• March 2024—Interpet, a manufacturer of fish tanks & related products, announced the launch of the Aqua Smart Bluetooth Aquarium LED range. This product offers smart features such as adjustable LED output and intensity, Bluetooth connectivity, and pre-set lighting programs.
• January 2024—Red Sea, which manufactures fish tanks and related accessories, launched the Max Nano G2 XL. The newly launched product has a larger volume capacity and a built-in gravity top-off device.
• December 2023—Tropical Marine Centre (TMC), which produces and distributes fish tanks, announced the launch of two new nano tanks specially designed to keep Jellyfish at home.
• December 2022—Maxspect, which produces smart fish tanks, launched a new All-In-One nano tank called the Dice. The newly launched fish tanks feature a cube-shaped design with a filter section built at the back. It also has various lighting options and rimless edges.
• November 2022 – EHEIM GmbH & Co. KG., which manufactures fish tanks, launched a new aquarium EHEIM clearscape set available in four different sizes.

REPORT COVERAGE

The report provides a detailed aquarium market analysis and focuses on key aspects, such as competition landscape, regional analysis, material type, application, and distribution channel. Besides this, it offers insights into various aquarium market trends and highlights key industry developments. In addition to the above-mentioned factors, it encompasses several other factors that have contributed to the growth of the market in recent years.

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Report Scope & Segmentation